Rbd: A Band Created For Success

Television is a vital part of Mexican culture. Producers of soap operas will try almost anything to capture audiences. Adapted from the Argentine soap opera Rebelde Way, Rebelde is a Mexican soap opera whose producer had an idea that would capture his audience. The idea was to create a musical group for the soap opera that would support the characters and further storylines. In 2004, RBD was created.

The popularity of the band soon exceeded that of the soap opera. As the television audience became fans of the band, they wanted to hear RBD’s music more than watching the show. The show aired for three seasons only: 2004, 2005, and 2006. A new television series emerged to document the life of RBD and its members: Maite Perroni, Anah, Cristopher Uckermann, Dulce Mara, Alfonso Herrera, and Christian Chvez. The first season of RBD - La Familia, which means RBD - The Family, has thirteen chapters about the band’s life which include: the personal life of each member, recording in the studio, the concerts and backstage.

The group has already recorded albums in three different languages including Spanish, English, and Portuguese. The band’s greatest success has been in Brazil, but they have followers from around the world. The band is known in almost all of Latin America except Argentina, where they still have not released any albums. The most surprising thing about the group is the amount of awards they have been nominated for and won in the four years they have been in the music industry.

In the World Music Awards, they were nominated for the “Best Latin Artist on the World.” In the Latin Grammy Awards, they were nominated for “Best Pop Album by a Duo or Group with Vocal.” In the Premios Juventud, or Young People’s Awards, they were nominated for twenty-one awards and won seventeen. They won, in Brazil, “Best Duo or Group” and “Melhor Banda Internacional”, or “Best International Band.”

In the Billboard Latin Music Awards, they have been nominated in thirteen different categories and won awards including: “Solo Qudate en Silencio,” meaning “Just Stay in Silence,” for Latin Pop Airplay Song of the Year - Duo or Group, “Rebelde” and “Celestial” for Latin Pop Album of the Year 2006 and 2007, and “Tour Generacin 2006″ for Latin Tour of the Year.

“Tour Generacin RBD” was the fourth most sold tour in Mexico with Cure as the first, followed by Britney Spears as the second, and The Backstreet Boys as the third.

RBD started out as a simple promotion. In little time, they grew and reached an impressive level in the Mexican music industry. Towards the future, they have great potential to continue growing. I believe they will win many more awards, awards that they truly deserve. It has been a true pleasure for me to write about such a great band.

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